Beautyofjoseon

What it isWhen we lack the protein that imparts elasticity to the dermal layer of the skin, collagen and hyaluronic acid decrease, which causes wrinkles. We created an eye serum that helps to improve wrinkles on the sensitive skin around the eyes by combining ginseng extract and retinal.From the very beginning, we knew we wanted ginseng as the base ingredient for the eye serum because there are multiple studies showing that ginseng is effective in improving wrinkles due to containing abundant amounts of saponins. Ginseng is a well-known herbal ingredient with excellent efficacy. Vitamin A was, without a doubt, the number one ingredient we wanted to combine with ginseng. There are two types of vitamin A used as cosmetic ingredients, retinol and retinal. Our most important task was to achieve ingredient stability and reduce skin irritation at the same time. 2% (active ingredient 0.02%) of retinal stabilized in the form of liposomes was blended into the formula so that customers can experience retinal for themselves.Key ingredientsGinseng root extract 10%In Donguibogam, a Korean herbal medicine book, ginseng was used as an important oriental medicine and recorded as 'Shincho', meaning herb from the gods. Hwang Jini, known as the most beautiful woman in the Joseon Dynasty, used a ginseng decoction as a bath water.The rich saponin contained in ginseng helps to quickly supply moisture to the skin and maintain it deep inside the skin for a long time to help create healthy skin.Retinal Liposome 2%Retinal is a vitamin A derivative and has long been used throughout the history of skin care to improve wrinkles. When vitamin A is consumed through food, it undergoes metabolic processes that transform it in the order of retinol -> retinal -> retinoic acid. Retinal, which is converted directly to retinoic acid, works faster and more effectively on the skin than retinol, which must go through the process of becoming retinal.We used a 'retinal liposome' that was stabilized by breaking the retinal into smaller elements and enclosing it in liposomes and then adding ingredients such as natural lipids and oils. In addition, we blend ingredients such as glycerin, niacinamide, and cholesterol together to create a more effective product.

Beauty of Joseon Revive eye serum : Ginseng + Retinal

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Relief Sun is a lightweight and creamy type organic sunscreen that's comfortable on skin. Even if you apply a large amount several times, it is not sticky and gives a moist finish like that of a light moisturizing cream. Containing 30% rice extract and grain fermented extracts, it provides moisture and nourishment to the skin.

Relief Sun : Rice + Probiotics (SPF50+ PA++++) – Beauty of Joseon Global

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Matte Sun Stick aligns with BOJ's Modern Hanbang skincare philosophy. It is ideal for urban use and ensures easy SPF and PA reapplication with its matte, non-greasy formula. Infused with sebum-control silica powder and hydrating artemisia capillaris and green tea extracts, it assures a smooth, matte skin finish.

Matte Sun Stick : Mugwort+Camelia (SPF 50+ PA++++) – Beauty of Joseon Global

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Relief Sun : Rice + Probiotics (SPF50+ PA++++)

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What it is​When you are looking for a cleansing product, it is important to check if it has excellent cleansing ability without damaging the skin barrier.This product is a facial cleanser containing plant-derived extracts obtained from plum and mung bean seeds with a slightly acidic formula.​Hypoallergenic, slightly acidic formulaHealthy skin is slightly acidic because of the acidic components secreted by the sweat and sebaceous glands. When these acidic components decrease, the skin's defense weakens, making it easy for the skin to become sensitive. Green Plum Refreshing Cleanser is a slightly acidic cleanser that helps to cleanse the face without damaging the natural skin barrier.Moist gel formulaIt does not dry out the skin and provides a moist feeling even after cleansing.Natural Hanbang ingredientsExtracts from plum and mung bean, which have long been used as Hanbang ingredients, help give you a refreshing and moisturizing cleansing.
Key ingredients
Plum water 24%
According to Donguibogam, plums are sour and non-toxic, and not only do they reduce fever and relieve heartburn, they also quench thirst and rejuvenate muscles and the pulse. Plums are rich in organic acids and vitamins, and have long been used as an herbal ingredient. They soften old dead skin cells and moisturize the skin.Mung bean seed extract 3%Mung beans are effective for exfoliating, so they were made into a face cleanser by grinding them together with red beans, other beans, and rice bran in the Joseon Dynasty.In addition, the saponin contained in mung bean helps to keep the skin moist for a long time by promoting the creation of moisture.
 

Green Plum Refreshing Cleanser

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What it isRelief Sun is a lightweight and creamy type organic sunscreen that's comfortable on skin. Even if you apply a large amount several times, it is not sticky and gives a moist finish like that of a light moisturizing cream. Containing 30% rice extract and grain fermented extracts, it provides moisture and nouris